Launch parties have been customary for each new issue of the guide since it debuted in 2016, but they’ve always been held in Calgary or Edmonton. With so many new breweries popping up all over the province – and featured in the guide — editor Erica Francis said the time is right to take the show on the road.
“There’s so much more to Alberta than the two major centres,” she said.
There will be rural events to launch future issues of the guide, but if you live in Calgary or Edmonton, don’t despair: there will continue to be launch parties in the city, too. Blind Enthusiasm Brewing in Edmonton is hosting a launch party for Summer 2018 issue on June 6, from 7 p.m. to 10 p.m.
The Summer 2018 edition encourages readers, too, to hit the road. There’s a “Tour-ery Passport” page to collect stamps by visiting breweries around the provinces. Participants can email photos of their stamped passport to the guide to enter a special draw for a beer-related prize package. There’s also a profile of Ribstone Creek Brewery and an article by beer writer and educator David Nuttall on the importance — and benefits — of having local breweries.
The guide is available throughout the province, in places where you find Alberta craft beer.